Meeting Architecture
This book focuses on conferences and meetings that are larger, longer and more geographically spread out than the classic company meeting. A classic example could be a 3 day - 950 participant meeting in a conference centre. Types of meetings that fit this profile are an annual general meeting, an international sales meeting or an annual user group meeting. Meeting Architecture focuses on the content of a meeting/conference by looking at issues such as networking, learning and motivating participants and then gives useful tips on how to build a meeting using 4 phases - Identify, Design, Execute and Assess.